Building accurate blocklists requires continuous analysis of the internet's domain landscape:
- Automated crawling: Bots scan websites and classify content based on text, images, and behavioral patterns
- Threat intelligence feeds: Security researchers share lists of known malware, phishing, and botnet domains
- Machine learning: CleanBrowsing's Categorify engine uses AI to classify domains into 26+ content categories
- Community reporting: Users report miscategorized or newly malicious domains for review
- Continuous updates: New domains are registered daily — blocklists must be updated in real time to remain effective